A Mini Documentary and a Style Advice giveaway for Eye Wish Opticiens
Eye Wish Opticiens provides now style advice to their customers. In order to create awareness for this customer service at Eye Wish Opticiens we created an mini documentary including a giveaway. This documentary features bride-to-be Lisanne and her mother Judith. They are searching the perfect dress for Lisannes’ big day. However when they find this dress they discover that the glasses of Lisanne don’t really fit the style of the dress.
The style advisors at Eye Wish Opticiens are there to help Lisanne and you to find the perfect glasses matching your clothes, occasions and facial features. This mini documentary was spread through posts on Facebook, Instagram and YouTube. In order to create an extra buzz around this customer service the posts included a giveaway for a bride-to-be and her mother. The best responses to the posts made a chance to win complete glasses for both the bride and her mother.
With this campaign we reached more than 150,000 people and lots of great comments on social media!
Client: Eye Wish Opticiens
Concept & Production: VERTOV
Director: Martijn Winkler
Social Media: VERTOV, Eye Wish Opticiens
Social channels: YouTube, Facebook, Instagram