The first episode of our new campaign for the Dutch Roadside Assistance (ANWB Wegenwacht) was released online today. In the series a hilarious holiday coach (#vakantiecoach) sets out to help vacationers struggling with screaming kids, too much luggage or a bulky caravan. The campaign focuses on the assistance from the ANWB Wegenwacht – even when abroad on holiday – and the merits of good preparations when leaving on holiday. On people can read up on many helpful tips for traveling.

We created the video series with the colourful and nostalgic look of Wes Anderson’s film in mind… Can you spot it?

Check out the three episodes: